Sales

Building sales, closing sales, reaching clients where they are and addressing their needs – there is both an art and science to the sales process. Here you will find resources that address strategies to increase sales.

Simple Closing Techniques Help to Hit the Mark on Sales

Posted: September 11, 2015

Whether you are a small business, a midsize company or a Fortune 500 firm, closing is a process that requires goals for each contact you have with a prospect or customer. If you don’t know where you are in the closing process, neither will your prospect. Whether you close in one meeting or after a […]


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Three Steps to Build B2B Sales

Posted: September 11, 2015

Building sales is a challenge for every type of company during tough economic times. Whether you prefer the word “recession” or “depression” or the less dire “economic downturn,” the fact remains that businesses just aren’t buying as much they have in recent years. The competition for sales has never been more intense, so to keep […]


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Getting It Right: How to Turn Around Lackluster Results

Posted: January 1, 2014

If you find that your sales just haven’t brought the success you had planned, now is the time to identify where you need to make changes.


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Build a Trail to Website Sales

Posted: August 1, 2013

When you or a member of your sales team meet with a prospect, you most likely have a strategy already in mind to close the sale. Whether you lead with a description of your product or service, background about the qualifications and experience of your company, or any special offers that might encourage the prospect […]


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Taking Stock in the Second Quarter: How to Improve Sluggish Sales

Posted: February 11, 2013

In business, every year should begin with creating year-end goals. And the first time to gauge whether your company is on track to achieve those goals is at the end of the first quarter. If sales are falling short of projections, this is the time to identify the areas where changes should be made. You’ve […]


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Powering your sales through better Web copy

Posted: December 3, 2012

Websites are an integral part of any business today, helping to drive leads and sales. As websites become more complicated — and expensive — some businesses lose sight of the importance of the text on their website compared to the functionality. The truth is, just adding the right copy to your website can be a […]


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Using technology to increase sales and retain customers

Posted: November 16, 2012

Large companies leverage their Information Technology (IT) staffs and investments in databases to get an edge over competitors. In fact, savvy companies today spend an average of 20% of their revenues on IT, directly targeted to increase sales and profits. But what can smaller companies do? Today, any company can use IT more effectively to […]


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